Whether you are a seasoned direct mail marketer or new to the business, this book is
for you. You'll learn what it takes to succeed in direct mail including:
- The Ten Commandments of Direct Mail
- How to Choose The Right Customers
- How to Select Hot Products
- Understanding the Sales Letter
- Getting in the Mood To Write A Sales Letter
- How to Creat Powerful Headlines
- How to Phrase Your Greetings
- How to Write Dynamic Body Copy
- Using Words That Sell
- Order Form Secrets
- Getting the Envelope Opened
- Creating Layouts for Maximum Sales
- Printing The Package
- Profitable Mailing Strategies
- Getting the Post Office to Work in Your Favor
- Maximizing Profits With Back End Offers
Includes the Direct Mail Project Checklist for a comprehensive
'pre-flight' review you can use to make sure you hit all the bases before you launch your
direct mail project!
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& Secrets is the resale license.
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Make just one sale, and you've paid for your investment!
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GUARANTEE:If 301 Tips, Techniques & Secrets is
not everything that we say it is and you are not completely satisfied with it, then we
will refund every penny of your money with no questions asked. That's more than a
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